Case Study

Local artist catches the attention of celebs.

By Hilary Geisbert - February 2014

Tristan Herbert catches the attention of celebs

Local artist catches the attention of celebs.

By Hilary Geisbert - February 2014

-Photography by David Colwell

While many companies strive to gain the attention of A-listers by gifting the newest product, local self-taught graphic designer and animator Tristan Herbert, pictured above, believes in just the opposite. “I prefer to do it for your average everyday person. It was really the celebs who targeted me,” says Herbert, whose line of custom-made smartphone cases has caught the attention of Nicki Minaj, LeBron James, and Kim Kardashian, just to name a few.

As a budding entrepreneur (currently overseeing three separate operations: Tristan’s World, Tristan Art Custom Cases, and Love Clothing), Herbert uses social-media sites to get his designs in front of the public. “For Nicki Minaj, someone in her camp saw what I do [on Instagram] and showed her. She said, ‘I want something like that.’”

The cases, which cost $40, range from portraits to favorite animals to cartoon characters. “I try to design what people like and can’t get in stores,” Herbert says.

While he has had some offers to sell his product in local Baltimore boutiques, for now, he’s only offering the cases through his site, tristanart.com. “It wasn’t [a matter of], ‘Could I get them into stores?’ It’s more, ‘Does this makes sense?’ People get my stuff because they feel like they can be exclusive. I try to control it and be strategic.”


You May Also Like

Travel & Outdoors

My Top Ten with Alex Obriecht

The owner of Race Pace Bicycles shares his favorite things.

Arts & Culture

Q&A with R. Eric Thomas

Catching up with the Baltimore native, Park School alum, and Elle.com columnist.

Home & Living

Farmhouse Facelift

Lindsay Buck talks about her Hampden home that she shares with James Prichard.

Charmed Life

Style File: Wax and Wane Fiber

Get to know Claire and Ashton of Wax and Wane Fiber.

Style & Shopping

Top Ten with Stephanie Barber

The MICA artist-in-residence shares her favorite things.

-Photography by David Colwell

Connect With Us

Most Read


Editor's Corner: May 2017
Managing editor Max Weiss previews the the Outdoors issue of Baltimore magazine.

Smooth Ride
Handlebar Café brings a West Coast vibe to Fells Point.

You Are Here
Scenes from the Bel-Loc Diner and UnPub 7 at the Baltimore Convention Center.

Lawn Party
Whether it’s an extra-long lunch break or start of the weekend, enjoy a picnic with these Maryland-made treats.

Cinema Paradiso
The Maryland Film Festival is no longer a hidden gem. But will it be ruined by success?