MaxSpace

The Parkway Theatre Launches Virtual Cinema

Partnering with independent distributors, the theater has released its first two streaming films.

By Max Weiss | March 21, 2020, 12:14 pm

-Courtesy of the Parkway Theatre
MaxSpace

The Parkway Theatre Launches Virtual Cinema

Partnering with independent distributors, the theater has released its first two streaming films.

By Max Weiss | March 21, 2020, 12:14 pm

-Courtesy of the Parkway Theatre

As we all know, movie theaters are one of the many casualties of our current COVID-19 sheltering protocols.

Some big studios have already addressed this problem by releasing their new films via video on demand. But for those of us who crave the kind of indie cinema championed by the Parkway Theatre, dropping $20 for The Hunt or Ben Affleck’s The Way Back just isn’t going to cut it.

That’s why the folks at the Parkway decided to partner with some of the small, independent distributors they work with to provide virtual cinema to its audiences.

Of course, the distributors could have chosen to skip the middleman (in this case, the Parkway), but they have a good reason for not doing that.

“Both of these distributors understand the importance of art house cinemas and how they provide an outlet for independent films that don’t have that national [promotion] machine behind them,” says Q. Ragsdale, the theater's director of marketing. “We’re so excited to bring our audience these virtual screenings.”

The first two features are Oscilliscope’s Saint Frances and the Brazilian thriller Bacurau, distributed by Kino Lorber.

Saint Frances tells the story of a nanny who, after receiving an abortion, finds friendship with the 6-year-old she's hired to watch. And Bacurau is described as a film about a “vibrant, richly diverse backcountry Brazilian town that finds its sun-dappled day-to-day disturbed when its inhabitants become the targets of a group of armed mercenaries.”

According to Ragsdale, both films have tested very well with the Parkway preview audiences who got to see clips.

Accessing the films is quite easy. Audiences can go to the Parkway’s site and purchase $12 virtual tickets for the film they would like to stream. Though the Parkway site isn’t hosting the streaming links, it redirects audiences to the websites of the distributors. Then, just as normal, the theater and the distributor are able to share the profits.

I know what I'm doing this weekend.




Meet The Author

Max Weiss is the editor-in-chief of Baltimore and a film and pop culture critic.



You May Also Like



Arts & Culture

Picture This

Grandson of longtime Baltimore Afro-American photographer Henry Phillips preserves his one-of-a-kind collection.

Arts District

The Big Baltimore Playlist: March 2020

With concerts cancelled due to coronavirus, here are 10 local songs to download now.


MaxSpace

Maryland Movie Corner: 'He's Just Not That Into You'

A new column reviewing films set locally, what they got right, and what they didn't.

Arts & Culture

Portrait Mode

Enduring images of some of our most fascinating subjects.

Arts District

Lola Pierson and Horse Lords Premiere New Opera at The Voxel

"The First Thing That Happens" will be the first performance at the new Old Goucher space.

Connect With Us

Most Read


Maryland Hoops, and Everyone Else, Stomachs A Sudden End to Their Seasons: Plus, an update on Trey Mancini’s health and Joe Flacco shows for Marshal Yanda’s retirement party

Goucher College Unveils Roadside Marker Honoring Suffragette History: Descendants of women’s rights advocates recognized at special ceremony.

How to Support Small Businesses Amid Pandemic Panic: As foot traffic slows due to coronavirus, owners worry about lasting impacts.

Baltimore Restaurants Cope With Indefinite Closures: Chefs introduce curbside takeout and delivery while weighing options for staff.

John Waters Flexes Acting Muscles on 'Law & Order: SVU': The Baltimore icon will guest star on an episode of the NBC show later this month.